Category: Business

Create A Business Opportunity From A Problem

Business

Turn a Problem into a Business Opportunity by creative thinking.

People pay money to create a problem and then somebody else turns that problem into a business opportunity. How do we do this? First step is to examine and define in great detail what exactly the problem is? Then look at innovative ways to turn the problem into a business opportunity.

Problem – We are eating a lot more then we should. Opportunity – exercise classes, weight loss diets, larger size clothes & diet drinks / foods.

Think of traffic, then think of bottlenecks! Problem – a lot of people stuck in traffic. Opportunity – Billboard advertising & more demand for entertainment on the move!

Problem – In this day of high speed life, people don’t have time to sit down and eat. Opportunity – Create a fast food franchise that serves hot food within minutes for customers to take away and eat on the move.

Problem – people are drinking more. Opportunity – diet drinks, drink dispensers, low calorie alcoholic drinks, vitamins, more fun drinks & definitely more counselling!

In our previous business, we had a problem when we were manufacturing specialised, shock absorbing pallets. We always many pieces of a certain size of wood left. I sent our salesman round local businesses to see if he could find a use for it. In the end we ended up making “button-ups” which had a 100% profit margin after expenses for pieces of wood which we used to throw away!

Problem – Higher number of asylum seekers & refugees. Opportunity – low cost housing, lower paid labour force and increased demand for economy products!

Problem – More spam! Opportunity – more demand for new software, better firewalls & more experts needed!

What problems have you faced recently? Can you nail it down and turn it into an opportunity?

Here are the steps we should take to turn a problem into a business opportunity:

1) Identify the problem
2) Do overall market research
3) Get a team in to collectively debate the problem
5) Sleep on it
6) Do some more market research
6) Apply creative thinking and problem solving strategies to identify a business opportunity

Many questions can be answered by market research. What is the current state? Where is the market going? Who are the main players? How do consumers feel about the current solutions to their problems? How can we meet their needs better?

We can turn every challenge into a business opportunity. Every business process can be improved. Every problem is a business opportunity. Every time you have a bright idea, make sure that you write it down in an ideas notebook. Can you solve last weeks problems in a way which people will pay money?

Can A Recording Studio Business Be Profitable Today

Business

Why would you want to have your own recording studio? To build a career and business by renting it out to others or to have their own private studio to use when and how they please.

Of course, one could set up such a studio and do both of these things with it. Personally I use my home studio exclusively for personal use but do have several musician friends who started this sway and have decided to make it a full-time money making business.

Starting a recording studio is a really good idea but to make it successful you’ll need to follow a solid business model. While this isn’t very complicated for anyone with the desire to do it, the right plan and business model should be in place for success.

If you don’t understand the business part of it you can do all the technical stuff all day long and not be able to make any money at it. The savvy person can turn it into a money making business by using the proper know-how with only half the technical knowledge.

Competition?

A lot of people think that if there is lots of competition they have no chance. Lots of competition means lots of opportunities. Plenty of competition ensures a market will thrive.

In the world of music: bands, songwriters, singers, musicians there is always a never ending supply of potential customers for a good recording studio. It’s true that many are now making their own home studio but most of these setups are not and never will be a professional quality studio, meaning they will still be taking their home productions to be finished at a better studio than the one they have at home.

How Much?

Let’s face it, it wasn’t that long ago that you couldn’t even think about setting up a professional quality recording studio for under a few hundred thousand dollars but because of digital technology advancements, competition and very accessible quality equipment in the recording world this just isn’t even close anymore.

For these reasons, many amateur and pro musicians are building their own home recording studios.

You’re still looking a t several thousand of dollars to set up a pro studio but compared to hundreds as it was not a long time ago, anyone with the right mind-set can still get it done.

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